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Stephen Tan's Blog

Explore what best in You !

I decide to discuss about this topic today, before i go out for my lunch in town. I think it is a quite interesting topic that everyone should take note of.

 

Topic : To compete or not to compete ?

This refer to anything that we do in life whether in working life, business life, or love life. For example in business life, where people copy each other idea, even to the extreme of copying the same or similar products and sell at cheaper price. It is like head to head competition. It not only frustrate the creator, but also confuse the marketplace with so many variety of genuine and imitation products.

Is it healthy and long sustainability if one choose to compete with other by copying their methods ?

Major problems in competition world.

Some people choose to react on the environment level, where when something is hot or new, everyone rush to do the same. Remember those days where “taiwanese bubble tea” was new and hot ? Every corner in Singapore, we can easily see many bubble tea sellers and they had price war. However, after 1 year later, we can really see how people survive  ? perhaps 2-3 brand names only. How about the rest ? most likely some gained quick profits while some lost money. and the problem is that they blamed the other people.

Those who won the war, are those who are full of resources and really do the business properly rather than about money.

Same thing in internet marketing world, some people copy each other idea, by copying website contents and enter the same competition head to head and try to get the piece of cake (so called make money). While they forget one thing, the creator could be someone who is swim coach and passionate about swimming and teaching others thus he/she created website for his business.

While others (copy cats) entered to the same competition by building websites to compete in swimming business and becoming match making business (match making students and swimming coach) and become middle person. The problem is here, the copy cats might not survive long, as they do it only for money, and not with passion. thus why sustainability is not there. A lot of them have built up websites that simply “dirtying” the world wide web.

Should We Worried about Competitors ?

Look at your strength and passion before competing with people ! if you are good in make up artist, while others want to copy your model while they are not good in make up artist, then they are not your real competitors as they are entering the battle with “$$$” as their main goal.  Keep on doing what you are passionate about, it is beyond about making $$$$, but it is about going with your “god’s given skill” and helping / serving others to be better.

How to Grow about business to be better

Play with your strength, dont focus on your weakness so much. Dont worry about the competitors who are not genuine in their core skill.

I believe your passion, and your intentions will make your business bigger and help more people.

Conducted my 1 day internet marketing workshop “The Quick & Easy way to tap into Internet Marketing for Fun & Profit” yesterday 20th march 2011.

Every students equipped with their laptop kicked in to google.com and started with their searches on makret research and demand. They have gone through the guided steps to build their internet business online.

Edit

 

We covered the market research, domain name selection, linking domain name to web hosting (some have problem here as they were doing this for the 1st time), installation of wordpress, changing of theme and plugins, and many more.

Some even managed to get their blog and business idea online and link to paypal. I really appreciate those who have been asking a lot of questions about paypal, adsense and many more. I feel the Questions & Answer session was good as it shows that you want to learn more.

Good Job Everyone ! :)

In Internet Marketing, my advise is that you can deal with technical aspect if you are good in it. If not, focus on your business hat and ask your mates or me to build your website so that we always play with our strength.

I hope all of you keep on building the websites and show to me what you got so that you can always get feedbacks from me. Remember the key to success is perseverance !

 

I just conducted a 3 hours free internet marketing workshop “How to tap into internet marketing & make money” to some participants a few days ago. Pleased to see that all of them learnt about the basic of internet marketing

3 hours internet marketing

I find that one needs not to be very technical literate to run online business in internet. However a lot of people focus on technical skills. Yes, technical skill helps a bit, but not the major factors. So please dont focus on “reaction” because of the “environment“. What i mean, dont react spontaneously based on the environment, like when the government focus on “biotech” then all parents sent their child overseas to study biotech, and found out that it is no longer applicable in today’s context. as government is pushing for integrated resort nowsadays. So my advise is dont chase after the environment changes.

Instead focus on what your main goal, dream. as when we focus on the mission, anything technical is irrelevant.

During this 3 hours Internet Marketing Workshop, I went through on how to select profitable keywords, finding niche, tips in purchasing domain name (in fact I went all the way to spend my own $$ to purchase 1 domain LIVE).

I also linked the newly purchased domain to webhosting, and as the winner of the today, one participant Mr Sam, have his domain for FREE and a webhosting for 1 year (gift from me).

We also covered the running of PPC (pay per click to market the new website. There are a lot of cover, how i wish I have 8 hours to share with you, so that you can hands-on. And I hope by now, you should have learn a lot of stuff during the free session.

Thus why I am launching this workshop (1 DAY workshop_, and wish it is beneficial for those who have attended my 3 hours free workshop or new people.

The 1 day workshop will be “The Quick & Easy way to tap into Internet Marketing for Fun & Profit“. It has special price that I give to those take action, as I plan to increase the price if I find I can deliver more.

How to tap into Internet & Make money was the workshop that i conducted today. A lot of them enjoyed the session, as some knowledge and tricks & tips that they can apply in their websites.

Great Photo taken with some participant… handsome and pretty faces.

Some of the steps that you might want to know when it comes to Internet Marketing :

  • You are simply need to stand on the  place where the crowd is. You dont need to chase the crowd
  • The importance of market research and how to do it effectively.
  • How to do brainstorming of your market research
  • The website structure that you need to build
  • Purchasing of domain, webhosting, and how to select good domain names
  • Basic SEO that you can apply to monetize your websites. in fact i covered quite a lot during this free session. Good for those who attended…. :)
  • How to market your website with less $$
  • social media marketing in a nutshell
  • and some other tips.
To register, head here :

I hope all of you enjoy the session (FREE), and I wish you all the best in your journey to Internet Marketing. If you have any questions that you need to know on basic on how to set up your website, you are free to post here and I will try to answer you.

Good luck guys ….

Cheers, Stephen